Like all creative endeavors, South Shore Media began as an idea.

I wanted to create a brand that felt personal and gave a nod to my home town of Wantagh, NY. I chose the iconic water tower of Jones Beach to represent an abundant time of creative experimentation in my life; a launchpad for all of my future work.

Authenticity is at the forefront of everything that we do. Our projects should always feel grounded and honest, while still remaining true to all of the people and companies that we represent.

I’m grateful to have collaborated with such a broad spectrum of clients over the years, pivoting between toy commercials, brand stories, comedy sketches and narrative work. I believe there is a pulse embedded within every project, regardless of the industry. This pulse embodies the soul of every project, patiently waiting to be discovered if you dig deep enough. Embracing this philosophy is what has allowed me to dive into vastly different pools of material throughout the years and has always been a gratifying and rewarding experience.

I am proud of everything we’ve accomplished, but understand we are only a few short paces down the yellow brick road. Oz is in the distance, but it’s clearer than ever.